Broker Check

The Valentine's Day Boost

February 12, 2024

As Valentine's Day approaches and Spring draws ever nearer, I thought it might be fun to look at the financial side of February 14.  The day many consider the most romantic is also a sweet boost to our nation's economy.

Check out these deliciously intriguing (and wonderfully scented) statistics:

  • Can't Buy Me Love: We collectively spent $2.2 billion specifically on Valentine's Day candy in 2022

  • Whisper Sweet Nothings: Candy conversation hearts account for 11.4 percent of Valentine's  Day candy sales

  • Forget-Me-Not: With 22 percent of U.S. adults choosing to give bouquets, flowers can't be overlooked.
  • More than a Peony: In preparation for Valentine’s Day, florists stock approximately 250 million roses.


I hope you have a wonderful Valentine's Day!

Source: Capitaloneshopping.com, January 2, 2024